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Public Discourse Analysis Series: #01 Personalising the Debate (Clementine Ford, Daily Life)

#01: The tendency to turn the disagreement of two arguments into disagreement between two people holding those arguments, done by way of argumenta ad hominem & ad personam. A person who makes an argument is attacked for their other views, other behaviour, inconsistency between current and previous views, general bias, or general conduct.

Helpful definitions (my source was Schopenhauer):
– ARGUMENTUM AD REM: ‘the claim is wrong because it is internally illogical, factually incorrect, unfounded on evidence, etc’
– ARGUMENTUM AD HOMINEM: ‘the claim is wrong because the speaker has previously made other claims incompatible with this one, or has engaged in behaviour incompatible with the substance of the claim’ (there is a disagreement between the substance of the claim and the speaker’s general conduct/beliefs)
– ARGUMENTUM AD PERSONAM (also known as ‘abusive ad hominem‘): ‘the claim is wrong because the speaker is an idiot’

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