Tag Archives: eugenia lim

Assemble Papers: adventures in design

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When I wanted to write about Assemble Papers, originally it was going to be a plug: ‘look at this wonderful magazine, with its focus on the culture of urban living, high-density living, good design, ethical design, meaningful things and good architecture’. But the moment passed: the paper version of Assemble, sent to me by mail, is no longer the latest thing that Euge, Rachel and Pino have done.

Instead, these photos remind me of the wintery evening in Brussels when I returned home from the offices of the European Commission and found Assemble in my mailbox, full of photos of summery Melbourne, of wide open spaces, designer folk, Rob Adams, good coffee. It was the first time in my short life that I felt heart-breaking homesickness for a place that had never been home before.

The lightness of Melbourne life, the feeling of not-quite-freedom, but definitely-not-frustration. The open-mindedness, which hadn’t always been there, and a sense of style, poise and purpose, which intermittently always had. Assemble Papers is such a good magazine, filled with such ethics and beauty. Reading it always reminds me that we can do better than average, and than often we do. It makes me proud of Melbourne and, even, sort of, proud of Australia a little bit.

I was at those first meetings with Euge, when she was dreaming up, drawing up, this magazine, and my job was to try to shoot it down, game-test for all the problems before they actually occur. A few years on, she is doing such a marvelous job.

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